Free Guide
The NYC Home Seller's Guide
How to sell your Manhattan or Brooklyn home for the best possible price, in the shortest time.
1. Price it right from day one
The first two weeks on market generate the most traffic. Overpricing burns that window and leads to price cuts that signal weakness. We price using recent comparable sales, current competition, and absorption rate to launch with momentum.
2. Prepare and stage
Decluttering, light renovations, and professional staging routinely return multiples of their cost. Professional photography, floor plans, and a 3D tour are non-negotiable for luxury NYC listings.
3. Marketing that reaches qualified buyers
Your listing goes to StreetEasy, the Corcoran network, targeted digital advertising, email to our buyer database, and social channels. Broad, premium exposure creates competition — and competition creates the best price.
4. Negotiate from strength
We qualify every buyer's financials before recommending an offer, then negotiate price and terms — and manage the co-op board or condo waiver process so deals don't fall apart after acceptance.
5. Understand your seller costs
NYC sellers typically pay brokerage commission, NYC + NY State transfer taxes (roughly 1.4–2.075% combined depending on price), attorney fees, and for co-ops a flip tax if the building has one. We give you a clear net-proceeds estimate up front.
6. Time your sale
Spring and fall are traditionally the most active markets, but the right strategy depends on your building, price point, and goals. We'll advise on timing to maximize your outcome.
Want a precise number for your home? Request a free valuation.